Top 5 Travel and Local Apps Performance in Kenya Q4 2023

In Q4 2023, the top 5 Travel and Local apps in Kenya exhibited notable trends in downloads and active users, according to Sensor Tower data.

Booking.com: Hotels & Travel saw a consistent increase in weekly downloads, starting at around 4K at the beginning of the quarter and reaching nearly 8K by the end of December. The app's weekly active users similarly grew from approximately 41.6K to 57.4K over the same period.

ENA Coach showed a remarkable upsurge in weekly downloads, beginning with modest figures around 155 and escalating to over 5K by the end of the quarter.

Easycoach Booking experienced a steady increase in weekly downloads, peaking at around 6.9K in mid-December before slightly declining to 4.4K by the end of the month.

The Guardian Coach Booking App also saw a significant rise in weekly downloads, starting at 488 and reaching a peak of 7.6K in mid-December, before settling at 4.3K by the end of the quarter.

Airbnb showed stable weekly downloads throughout the quarter, averaging around 2.5K to 3K. The app's weekly active users exhibited a consistent trend, maintaining figures between 20K and 22K.

These performance metrics highlight the growing popularity and engagement with travel and local apps in Kenya. For more detailed insights, visit Sensor Tower.